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System Integration

Video and Voice Conferencing Integration

Ensure your team benefits from a true collaboration experience and integrate legacy video and voice conferencing with your hosted UC service.

Be Aware of The Possibilities for Increased Efficiencies

We Provide the Needed Infrastructure Support and Ease-of-Use.

For the past 20 years, the videoconferencing industry has been dominated by systems designed for conference rooms and boardrooms. Attention is now shifting to personal systems that can be deployed cost-effectively in corporate, home offices and contact centres. With the shift from ISDN to IP video networks now largely completed, many of our customers are increasingly aware of the possibilities for increased efficiencies when visual and audio communications are integrated into the existing workflow.

Increasingly, customers are looking to enhance small legacy deployments of room systems with large deployments of personal/desktop systems while looking to Microsoft, and Lync specifically, to provide the needed infrastructure support and ease-of-use.

Video Conferencing Services

SIPCOM has extensive experience integrating conferencing solutions with Lync environments. Since there is clearly no "one size fits all" when it comes to enabling video conferencing services with a Microsoft Lync deployment, we choose from one of three integration methods depending on the specific requirements of the customer.

Direct Endpoint Integration


This combination allows an industry-standard endpoint to interoperate with a Lync endpoint. With direct endpoint integration, a third-party peripheral such as an IP telephone or an IP videoconferencing system will appear to the Lync Server 2010 as a standard Lync endpoint. From a user's perspective, the direct integration approach has several advantages. Generally, the user doesn’t have to do anything at all. To authenticate a device, a person simply uses his Lync user name and password. Perhaps more importantly, there is usually no additional cost for the endpoint hardware, although some vendors may charge if a software upgrade is required to integrate with Lync.

Direct MCU Integration


Very similar to direct endpoint integration, direct MCU integration involves having the enterprise MCU support the Microsoft codecs and protocols. In this case, the MCU itself will appear in the Lync list. The most common use case for this approach is the "meet-me bridge" whereby users call into a conference hosted on the MCU.  The advantage here is that the bridge can connect callers using Lync desktop video clients with others using H.323, SIP, and/or PSTN and ISDN devices. And each user can call into the bridge using his own familiar user interface (web, hand held remote, tablet, control panel, etc.)


Video Gateways


A video gateway is a device that sits between an island of Lync users and an island of non-Lync users (typically H.323 or SIP room and desktop systems) and provides the connectivity and transcoding services needed to enable interconnectivity.  A Lync-compatible gateway will extend the reach of Lync to the world of group videoconferencing, preserving Lync's single interface experience while seamlessly integrating the vast market of deployed video conferencing devices into the Lync environment.

PBX Integration

With SIPCOM’s voice platforms, we can integrate customers’ existing PBXs using either industry-standard session-border-controllers, or on-premise gateways. This enables us to support mixed environments in which end users can use a variety of software-based UC and traditional IP telephony and with a unified dial-plan, are able to search for and contact one another irrespective of the voice service they use.

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